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Hair Holistic

Hair Holistic custom shopify website design and branding


Diana, a talented and successful stylist from Toronto decided to pivot her business from busy and booked salon to fully DTC digital brand online selling only the best of luxury organic haircare.

We were tasked with helping Hair Holistic not to just have a more cohesive online presence with conversion focused shopping capabilities - but also reposition the brand in a market to not just be an online marketplace. We created Hair Holistic to be the online destination for organic artisan hair care with curated stylist expert tips created to start acquiring website traffic organically as well.


  • Branding Design
  • Brand Strategy
  • SEO optimized Landing Pagee
  • Shopify Development
  • Custom eCommerce Development
  • Brand Messaging


"Lea and her team did great work to help redesign my e-commerce website after our first few years. Up until working together I had created my own website to sell hair products and I had reached a limit for what I could do myself as a non professional. The fact that I felt that you really customized and brought ideas forward for my business, not just general e-commerce kind of plug and play. There was a personal touch that I really enjoyed. The initial sessions to really get into what my business was about and streamline the message was not only helpful for what was created, but also for me to have a deeper understanding on why I'm doing this. "

Diana Osborne
Business Owner - Hair Holistic
Home page full design details Hair Holistic custom shopify website design and branding
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Logo design and typography stack details for this DTC Shopify brand
Brand messaging and application for this DTC beauty Shopify brand
Custom application examples for this clean and natural beauty brand on Shopify
Color palette and application of brand images for this shopify DTC brand
Custom brand messaging and positioning for this Shopify beauty brand
Custom icon design for the wavy hair leaf for this beauty brand on Shopify

"Arq helped me tweak our branding to reflect our values, and overhauled the website helping me convert more clients! Working together has not only given me tangible results, it helped to clarify my message and value."

Diana Osborne
Business Owner - Hair Holistic
Custom iconography design to suport the brand pillars for this Shopify Beauty Brand
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