Work With Us

Client Experience Guide

We're a full-service studio specializing in Shopify brand build-outs for DTC companies ready to explode their growth. Our team is made up of a collective of independents experts - lead by Creative Director Lea Gucciardi - to give our clients a one-stop-shop for all the growing needs of your brand.

Lea, the Shopify designer and developer founder of Arq sitting on a green chair holding her laptop smiles at the cameraLea, the Shopify designer and developer founder of Arq sitting on a green chair holding her laptop smiles at the camera
Entrepreneur with a vision
Arq clients are ready to turn the page on the DIY and move into their biggest season of growth.

Who You Are

You want to make money, and stay true to yourself in the process of building the life you desire.

It's exactly why we went into business too - to escape the meaningless hustle. You're comfortable and established in your business, but have outgrown your current branding, website, or DIYd approach. You have the mindset that any investment you make in your business will return to you ten-fold. You walk the walk when it comes to respecting the earth and our social fabric by making more responsible choices running your business. Most of all, you're ready to surrender to a season of growth and need a team you can depend on to help you get to the end of this long arc.

Our Values

Arq's friction free process strives to be the support for our merchants by:

Leading with compassion

Our clients are busy entrepreneurs who might be doing everything themselves and are overwhelmed. We endure to make an experience that's friction free, organized, and alleviate anxiety so you focus your energy elsewhere.

Providing clarity

Building an ecommerce business can be like staring into a black hole of the unknown. We don't have anything to prove by talking over your head. We speak with the intent to equip you with the knowledge you need to suceed.

Infusing Joy

Long projects are draining on everyone. We only work with clients who we're excited about and our passion for your business will bleed into every facet of our time together. Our goal is to make you feel excited for every phase on this journey.

Creating with Integrity

We're creating an experience to connect with your ideal customers - that means we sometimes push back on what you think you want. We're here to help you arrive at the right destination and we operate on providing our insights candidly and collaboratively, but we need your trust to help us move forward with radical candor.

"I was looking for a website developer, but got so much more!"

"Lea knocked it out of the park with the first mockups, which was a relief. As a new business owner I have so much on my plate to do, and having a team that "gets it" (from design aesthetic to brand voice to development) alleviated a lot of stress + saved time. Launch day was another favorite. Switching the store from a draft to live and seeing the first order come in was a highlight, as was sending the first email in the "Welcome Series" after collecting emails pre-launch. I didn't expect to get such awesome emails (customer + abandoned cart series) + beautiful assets for social use when I started looking, I was looking for a website developer, but got so much more!
Sam Hoff - founder

"Have already recommended Arq to others!"

"I really enjoyed talking to Lea in our initial call - she seemed genuinely excited about our brand and working on our project.. Lea is wonderful to work with and it's obvious she knows her stuff. She remains organized and thorough throughout the process. Have already recommended her to others!"
Monica Ghrone

"We couldn't be happier with our end result"

"Lea is incredibly knowledgeable on what it takes to be a successful online business. In our research calls with her, this was clearly evident.  She is organized, friendly and passionate about what she does and made it really easy to work with her.  We loved her designs work and her ideas on how to make the customer purchasing journey as easy as possible in order to convert sales.  Her digital email marketing ideas was also exceptionally executed which also helped with our conversion rate.We just completed our new eCommerce website with Arq Design Studios and are so excited to have it live!  Lea is incredibly knowledgeable with Shopify and her experience with UX design made our customer purchasing journey seamless!  We couldn't be happier with our end result!"
Aliyah and Sarina Visram

Our Service Menu

Branding & Identity Design

The essential building block of every successful ecommerce site, is stepping out of being a business that sells products, and becoming a brand your customers will advocate for and embody.
Brand Strategy
Logos and Marks
Identity Suite
Packaging Design
* Projects inclusions are custom to your unique needs.
More than just a logo
A good brand shapes the perception your audience has which influences their buying decisions and your perceived value.
Your 24/7 Salesman
Creating a seamless customer journey starts with helping your customers find the info they need, and making the buying process joyful.

eCommerce Strategy & Design

Not just a website - your digital storefront that should be your touchless money maker that converts the customers you pay top dollar to funnel to your site.
Journey Strategy
User Experience
Shopify Development
Custom Apps
Conversion Optimization
A/B Testing
* Projects inclusions are custom to your unique needs.

Digital Marketing

You shouldn't have to be "on" all the time draining your CEO energy on instagram. Let us help you create revenue on autopilot with cold and warm leads throughout your customer buying journey.
Organic and Paid Aid Design
Email Marketing
Social Graphics
Landing Pages
Digital Content
* Projects inclusions are custom to your unique needs.
Make money in your sleep
Having a brand and site isn't enough, you need to create brand awareness and drive traffic to your store. Let's help you do it more effortlessly.
Every investment guide is bespoke for your unique business needs.

No two brands are the same, so your package won't be either.

We'll chat about everything pricing on our Clarity Call - respond to the email in your inbox to get the link to book that call!


Interested in working together but have questions?

What do I need to work with you?

For websites, it’s critical that you have a professionally designed brand, and a suite of brand photography (lifestyle and product shots) otherwise we will hit a roadblock pretty early on in the design process.

Don't worry we can help you take care of your branding and photography needs as well. Or, we would be happy refer you to a few preferred branding agencies that we have worked with in the past to help you get set up. 

Our holistic approach to web design has been crafted to walk you through each phase making it easy for you, making it a seamless transition once our project begins. Read more about our process here.

Why do I need strategy? I just need a good website.

As much as we’d love to dive right into the design portion of building a website, we believe that great design is rooted in strategy, particularly for eCommerce businesses. You may have a keen sense of the problems and possible solutions, just as any good doctor would ask questions before you walk in and demand surgery. 

Having a solid strategy ensures that your values, target audience profile and everything “under the hood” aligns with your brand. Then only can we create a human-first approach tailored to be a customized fit for your brand. Our #1 goal here is to help you generate more profit for your business while your website is your money maker.

How soon can we begin?

We would love to be able to start ASAP, however our availability varies throughout the year due to the scope of your specific project. We recommend reaching out to us at least 3-4 months in advance of your ideal launch date as we accept a limited number of clients per month. Fill out our client application form so we can assess if we’re a good fit for your brand!

However, we have different services that can accelerate your launch if you're tight on time (we've been there too!). We can discuss this on our Clarity Call.

What platforms do you develop websites on?

We have extensive design and development experience in Shopify and Webflow. Typically, product based businesses operate best with Shopify, while nonprofits and social entrepreneurs will choose Webflow. Each of the above platforms bring their own value and benefits to your business and will help streamline your user experience and website performance. We will discuss which platform is best for your business during our initial discovery call, so submit your application and we would be happy to discuss all this and more when we chat!

How much does it cost to work with you?

Every project is different, so we always like to hop on a clarity call to talk about your specific needs first. Then we’ll put together a custom proposal and quote just for you. On average, most clients who want a custom Shopify storefront and/or brand spend anywhere between four to mid-five figures with us. Clients who need something wth a smaller investment or with a quicker turnaround love our Shopify Accelerator or VIP top-up days. Contact us to get pricing tailored to you and your goals.

Design is an investment and we always want to make that investment worthwhile for our clients, so let's chat and we can offer with some honest advice. Our goal is to make growing your business effortless if it makes sense for your stage of growth.

By giving you the tools to utilize your website well and communicate with your customers, you’ll have more confidence to launch that new product, expand your services or open up that brick and mortar. We want nothing more than to see you succeed.

Do you offer payment plans?

Yes! This is a business investment, so we try to make payments as simple as possible. We offer equal payment plans over the duration of your project - no crazy math needed. We would be happy to detail what this looks like for you in your personal investment guide after our Clarity Call.

I designed my website myself and just need tweaks, can you help me?

First of all, absolute kudos to you for taking on such a task to get your market fit and start making profit! The short answer, it depends. We work with clients who are in the 1+ year stage of their business, most often when they have had professional branding completed as this is the essential building block of your website. If you are still in the DIY phase of your brant, we might not be the best fit to work together. If you want to inquire on the baby steps needed to get to our signature website design package, book a call with us and we can break it down into manageable chunks that push the needle in the right direction for you.

How do revisions work? Do I have input on the design?

We don’t work in strict revision cycles, as we use the one concept method approach which almost never has significant revisions based on our in-depth strategy and alignment before design.We believe your design is tailored to your goals, and we design for the “wow” factor. Our one-concept method creates the strongest design based on our developed style, your needs, and a professionally informed opinion. But we will go through design revisions as needed until you’re happy. Because we go in depth with strategy and planning this rarely (if ever) happens when we have to throw it out and start again. Just know that, reasonably, if revisions are excessive (like 3+ rounds) it will affect your target launch date because good design takes time - there’s no way around that.

Can we cut costs by using a template?

Here’s the deal: all Shopify storefronts are based off a template in some shape or form unless you do truly custom site – and if you’re not making over 6 figures per month or losing 5 figures a month because of UX issues, you don’t need a FULLY custom template. Templates are pre-built architecture but not the end result. Kind of like those crazy people on pinterest with wild IKEA hacks - we take the frame and create something totally new.

Shopify templates also come in varying degrees of flexibility, speed, well engineered sections, and documentation for upkeep. we only use templates we would recommend, trust and have used in the past and are often our springboard for the strategic design we create. If you wanted to just use a template you still won’t be much closer to that design, aesthetic and usable quality you’re after. All templates need some level of customization to achieve what you want without extra apps slowing you down. So in your investment package is a built-in custom development budget to make your store front really special and cater to your customers needs well. We’ll take care of the details for you, no sweat!

What happens if something breaks after launch?

Anything we build for you has a 30-day post launch guarantee on, if it breaks we will fix it! However, there are 2 caveats. Shopify being a SaaS provider is constantly iterating and improving their software for merchants on an ongoing basis. Any updates to the Shopify template language, API and more are not covered if changes were not documented or released at kickoff. Third party app integrations can’t be guaranteed as we have no control over their code base. Understand that Shopify does software version changes over time, so changes to the software requirements is not covered.

Do you provide training on my website?

At the conclusion of your project, we'll create personalized website training videos for your use and reference as well as a dedicatde 2 hour live training session for you to get your hand dirty and ask questions along the way. Your recordings are stored for your teams reference later.

Do you offer services at a lower cost?

Yes! We offer strategy and consulting workshops, design and development accelerators (an intensive service for smaller projects in a quick turnaround), and mini-courses for merchants.

Ready to get started?

Book your clarity call