Shopify Expert Advice Blog

Discover how Arq empowered Pinsy to achieve an impressive >4% Average Order Value (AOV) increase just before Black Friday, marking their most significant growth period since launch.

We've got the ultimate guide to the best black friday deal strategy, how to incorporate loyalty to amp up your results, and cyber monday sales mastery in 2023.

Implementing a good rewards program can help you build better customer engagement and improve the purchasing experience. Your Shopify loyalty program is a great tool for creating recurring revenue for your business. This article will explore how a customer loyalty plan can provide long-term value in Shopify stores.

It's hard to know where to start when it comes to email marketing. You want to make a great first impression with your customers, but you don't want to seem too sales-y or spammy. Thinking about how to structure your flows can be overwhelming. There are so many things to think about - from the design of your email, to the copy, to the timing of your send. And if you're not careful, you can easily end up annoying your best customers and driving them away. Where do you even start? 

Are you looking to create an online store in Shopify but don’t know which theme would best suit your needs? Look no further than the Broadcast Shopify Theme. This theme is perfect for creating a modern, user-friendly eCommerce website that will help you stand out from the competition. In this article, we'll explore five reasons why choosing the Broadcast Shopify Theme over other themes in 2023 will be beneficial for you and your business. Plus, we'll also show you some behind the scenes insight into how we leveraged this theme for our favorite redesign project of 2023: Bare Biology.

Are you a Shopify entrepreneur looking for ways to increase the speed of your online Shopify store? Us too! Here at Arq, we’ve spent countless hours meticulously researching solutions and finding tricks that have helped us improve the performance of our own Shopify stores. We've finally gathered together five brilliant techniques that are perfect for wellness businesses Shopify store entrepreneurs looking to maximize their store's loading time. With these tips, we'll help you get ahead of the competition and draw in more customers, so take a few minutes out of your day to join us on this journey!

Klaviyo email automations are an effective tool for engaging customers and building leads. Automation features take the hassle out of creating campaigns and ensure that your messages reach the right people at the right time, allowing you to maximize ROI from email marketing efforts and grow profits for your business.

There’s always more to learn when it comes to project management softwares and ClickUp is no different. These simple functions are some of the hero features we use on a daily basis, for our team to function happily and efficiently. 

Today, our digital landscape is rapidly expanding and businesses are quickly adopting consumer-facing technology to become more competitive. But with this rapid transition comes the need for additional awareness of accessibility dynamics. Shopify ADA Accessibility isn’t just about compliance, it’s about taking your business and website to the next level by incorporating digital inclusion which extends well beyond people with disabilities. Let’s explore how you can make Shopify ADA accessibility an integral part of your business operations and serve as a positive example for other entrepreneurs around you!

Designing for eCommerce requires more foresight than just making your typography pretty and getting your layouts finessed. As designers we need to plan the experience of our store experience as the business goes through the natural ebbs and flows of running an imperfect business. Designers love to design for the "ideal" state, but we often forget the states websites are in in the non ideal states. Planning for these page states can vastly improve our customers experience when they visit the store, inventory is not in the ideal state that we plan for. What if the product sells out? What if we're in a huge site-wide sale, or the business pivots their product offering?

So you’re starting your business, and you know one of the first things you need is an identity to stand behind. Something to stamp on a business card, put in the top left corner of your website and say “This is our name! We’re a real company! We’re legit!” So you type your name in your favourite typeface that feels ‘so you’, launch it to only hear…. Crickets.

Here’s my harsh outlook on consumer spending and psychology that I think will impact the future of indie shopping experience in 2021.

January is a typical slow season in eCommerce. But it's also a great time to plan out your year, or revisit your goals and think through your strategy of your growth this year.